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Last updated Wed Dec 07, 2005 Member since August 2005

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Why cartoons work

Tom Fishburne has a new book out, and you should take a look if you re seeking a new way to think about marketing, your brand, or your colleagues. The whole tour is here. Andrew Kaufman s book does the same thing, but in a totally different way--with text that has the same power of a great carto… more

Fri Aug 29 04:14am PDT

You get what you pay for

If you don t want spam in your inbox, never respond, never buy anything. Not even if it s a good deal. If you don t like TV commercials featuring loud aggressive announcers, don t buy what they re selling. Ever. If you don t want people ringing your door asking for donations, don t give, no m… more

Thu Aug 28 04:32am PDT

The first law of mass media

Organizations will work tirelessly to de-personalize every communication medium they encounter. Radio ads used to be live, personal and spoken by an individual. TV ads used to feature actual people, demonstrating something, usually live. Phone calls involved a live speaker, talking, with permiss… more

Wed Aug 27 05:20am PDT

Source: Seth's Blog Add to My Yahoo!XML
Easy-Listening TV

ABC's nauseating lineup of yuppie dramas. more

Tue Oct 24 06:42pm PDT

Election Scorecard

Where the midterm elections stand today. more

Tue Oct 24 06:38pm PDT

Course Correction

President Bush renames his Iraq plan, but doesn't try to fix it. more

Tue Oct 24 06:13pm PDT

Source: Slate Magazine Add to My Yahoo!XML
Which Came First: the Content or the Plagiarism?

The title of this thread may seem like an easy question, but unfortunately for many webmasters, Google's algorithm in many cases doesn't seem to be able to distinguish between original and stolen content within its index. With so many sites... more

Wed Jun 07 08:18am PDT

Understanding How MFAs (Made For AdSense) Get on Your Sites

There is a pretty interesting thread named MFA warriorship 101 at WebmasterWorld that tries to explain a theory on how MFAs (Made for AdSense) sites get into your Google AdSense ads. The thread creator explains eCPM, how eCPM is calculated... more

Wed Jun 07 05:48am PDT

Some Noticing More Pages Indexed at Google.com

Some Webmasters have recently noticed a change in the number of pages that were indexed by Google of their sites. A WebmasterWorld thread shows a few that noticed positive changes after doing these three bare minimum things; 1. 301 redirect... more

Wed Jun 07 05:24am PDT

Source: Search Engine Roundtable Add to My Yahoo!XML